Tuesday, August 3, 2010

Work That Matters

Michael Bungay Stanier, who wrote the book, Do More Great Work: Stop the Busywork. Start the Work that Matters., believes that all work falls in one of three buckets:

  1. Bad Work consumes time and energy, and makes no difference.
  2. Good Work that you do most of the time, and do it well.  The problem -- it's endless, and it's comfortable, which keeps you spinning your wheels in routine and busyness, as you just get through each week.
  3. Great Work is meaningful, challenging, lights you up and matters to you. 
What kind of work are you doing, most of the time? 

If you're like most people, on average, you're doing Bad Work 0-40% of the time, 40-80% of your time doing Good Work, and 0-25% on Great Work.

Check out this YouTube video for a quick overview.

How can you do more Great Work?  Here are three tips that I believe in and fully endorse:
  • Create Projects.  See all great work as projects.  Abandon your job description and focus on creating projects where you are focusing on your best work.
  • Define 3 Things Daily.  Define three high-impact actions you will take each day, and focus on them. Having a long "To-Do" list completed daily isn't effective if you haven't accomplished what matters most. At the very least, define one thing that you really will do. The other two can be gravy, bonus tasks that you'll be happy if you get to them and if you don’t, you won’t beat yourself up about it.
  • Create Great Work Space. Great Work requires a different type of thinking, so create a different kind of space for it. The space can be a coffee shop, a meeting room, another office space, the cafeteria, a library. Find another space to do your Great Work.  Changing the context will change the way you work.
I'll be interested to hear about your success doing more Great Work!